Copywriting • Integrated Campaign
The notion that people of color can’t get skin cancer is total bullsh*t, so we created a fitting acronym to raise awareness for the signs of melanoma in darker skin.
AWARDS:
Young Ones Shortlist - 2022
National Silver ADDY - 2022
District 4 Gold ADDY - 2022
Miami Best in Show ADDY - 2021
Student Mosaic ADDY Award - 2021
Miami Gold ADDY - 2021
To download the full Bias Block Deck, click here.
Credits:
Copywriter (Script + Campaign): Julia Sanbe
Art Direction & Design: Giovanni Aprigliano, Lauren Maingot & Katrina Schmidt
Website Prototype Design: Giovanni Aprigliano